Integrating Custom E-Commerce Platform

In this guide, you will learn how to integrate your custom e-commerce platform with ecomtrack.

Installing Global Tag

Put the code snippet below to the head section of every page.

<!— Global site tag (etag.js) - ecomtrack.io analytics —>

<script async src="https://api.ecomtrack.io/v1/tag/script?id=97b8a937&v=2.3.0"></script>

<script> 

window.edata = window.edata || []; 

function etag(){edata.push(arguments);}

</script>

Installing Conversion Tag

Put this code snippet anywhere on the conversion page (typically thank you page).

<!-- Event snippet for conversion page -->

<script>

etag('event', 'conversion', {

  'value': '{{ checkout.subtotal_price }}',

  'order_id': '{{ checkout.order_id }}',

  'currency': '{{ checkout.currency }}',

  'transaction_id': '{{ order_number }}',

  'customer_email': '{{ checkout.customer.email }}',

  'customer_id': '{{ checkout.customer.id }}',

  'customer_first_name': '{{ checkout.customer.first_name }}',

  'customer_last_name': '{{ checkout.customer.last_name }}',

  'customer_total_spent': '{{ checkout.customer.total_spent }}',

  'customer_phone': '{{ checkout.customer.phone }}',

  'customer_accepts_marketing': '{{ checkout.customer.accepts_marketing }}'

});

</script>